Join a diverse and growing community that is dedicated to empowering Indigenous futures and inspiring global visitors through tourism.
Shape how visitors come to understand the lands they walk on. Participating in Indigenous tourism is an authentic, sustainable and respected way to share your story. When you become a Stakeholder with Indigenous Tourism BC, those stories are told with truth and pride.
Since 1996, ITBC has grown from a passionate grassroots effort to a global leader in Indigenous tourism. We are here to serve our members by walking alongside you in your tourism journey.
Everything is Connected.
Our lands, our waters, our stories, and our People are woven together in a way that cannot be separated. This belief shapes everything we do.
We are a leading advocate for Indigenous tourism in BC, working to build a thriving industry that supports Indigenous sovereignty, prosperity, and community well-being.
We aim to empower Indigenous futures and inspire global visitors by living the brilliance of our ancestors’ teachings, today.
Benefits
Through training, funding, partnership and marketing initiatives, we help elevate tourism offerings, broaden the reach of Indigenous stories and experiences, and amplify the voices of First Nations and Indigenous tourism leaders. Together, we can help you build skills, make connections, and share stories that will prepare you, your business, and your community for sustainable success.
As a Stakeholder with Indigenous Tourism BC, you join a community working together to grow an authentic and sustainable Indigenous tourism industry.


