• Board of Directors

    The Board of Directors at Indigenous Tourism BC (ITBC) provides strategic direction and leadership to the organization.

The Board of Directors at Indigenous Tourism BC (ITBC) provides strategic direction and leadership to the organization. The ITBC Board is composed of six regional and six at-large Directors. Each board member serves a two-year term and is elected by voting Stakeholders at the Annual General Meeting (AGM).

Some of the professional duties of the Board of Directors are:

  • Develop and adopt policies and procedures governing all aspects of the Society, including staff employment, management, and administration.
  • Advise the Members of the Society on the Society’s activities and make recommendations for their consideration and action.
  • Oversee the management of the Society’s funds and raise funds for the Society.

There are four standing committees: Finance, Governance, Marketing and HR.

Meet Our Board of Directors

Brenda Baptiste

Director At-large, Nk’Mip Campground, Nk’Mip Desert Cultural Centre, Nk’Mip Cellars

Elijah Mack

Director At-Large, Kekuli Cafe Merritt & Kamloops

Inez Cook

Director-at-Large, Salmon n' Bannock Bistro

Lori Simcox

Director for the Vancouver, Coast and Mountains Region, Takaya Tours

Sharon Bond

Director At-Large, Kekuli Cafe

Maria Clark

Director at-Large, Best Western at Tin Wis

Leanna Gravelle

Director for the Kootenay Rockies Region, St. Eugene’s Golf Resort and Casino

Alison Evans

Director At-Large, Gulf Island Seaplanes

Kathy Brown

Director For the Cariboo Chilcotin Coast Region, SeeQuest Development Co.

Chyanne Trenholm

Director for the Vancouver Island Region, Homalco Wildlife and Cultural Tours

Heather Bohn

Director for the North BC Region, Kasiks Wilderness Resort (Newly elected)

Desiree Baker

Director for the Thompson Okanagan Region, Grandpa's Heart at Nicklen Lake

Cliff face in BC

Responsibilities

  • Leverage collaborative partnerships at the local, provincial, and national levels.
  • Lead as an engaging, innovative, and results-focused team.
  • Support focused and insightful marketing strategies.
  • Accelerate Authentic Indigenous experience development.
  • Establish a strong Indigenous tourism story to demonstrate leadership within the sector.
  • Support the growth of Indigenous economies.
  • Increase the capacity and competitiveness of Indigenous businesses.

To learn more about the roles and responsibilities of ITBC’s Board of Directors, read the bylaws here.

Alert Bay, Umista Cultural Centre

Become an ITBC Board Member

Serving on the Indigenous Tourism BC Board of Directors is more than a governance role — it’s an opportunity to shape the future of Indigenous tourism in British Columbia while building your own leadership skills, network, and career.

Whether you’re an established industry leader or looking to grow into a governance role for the first time, the ITBC Board welcomes diverse perspectives, experiences, and voices from Indigenous tourism operators across the province.