May 25, 2020

Why Indigenous Tourism Matters | Tourism Week 2020

Two people in traditional clothing inside a hut

It’s Tourism Week 2020 | Sunday May 26 to Sunday May 31, 2020

Tourism Week has always been a time to celebrate tourism and acknowledge its’ positive impact socially, culturally, economically and environmentally. This year, as we navigate the COVID-19 pandemic, it is now more important than ever to showcase Why Indigenous Tourism Matters.

Please Share With Us

During Tourism Week, Indigenous Tourism BC, in partnership with the Province of BC, Destination BC, Tourism Industry Association of BC and go2Hr invite you to share online why tourism matters to you. We will share, in the hopes that you will share as well.

We will focus on the following themes, and hope you will join us:

  • How Indigenous Tourism Businesses are Helping our Communities through COVID-19
  • Showcasing Virtual Indigenous Cultural Tourism Experiences
  • Sharing Training Opportunities for the Indigenous Tourism Industry
  • Demonstrating the value of the Indigenous Tourism Industry

How It Works

This is an opportunity for all of us to share the significance and contribution of the Indigenous tourism industry. Please hashtag #IndigenousTourismMatters and #BCTourismMatters. We will find it and share on our channels.

On Twitter you can tag us at @ITBC_Corporate or LinkedIn Indigenous Tourism BC (ITBC).

business leadership and innovation during the covid-19 global pandemic

During Tourism Week 2020, Indigenous Tourism BC is highlighting some of those businesses that have demonstrated leadership and innovation during the COVID-19 global pandemic.  Their story as a business-owner to continue sharing what they offer is inspirational, and their commitment to support their staff, customers and community during these times is truly uplifting for all of BC.

a story of epic proportions

Indigenous communities are a part of a growing industry. Although we will feel the impact of COVID-19 for a long time, we still celebrate the growth and prosperity we have seen over the years. Tourism supports a diversified economy and creates a strong connection to the land, to the culture, to the community and to our neighbors.

The information and statistics below are from Destination BC and the Indigenous Tourism BC “The Next Phase” Tourism Performance Audit Report 2012‐2017, March 2018 by O’Neil Marketing & Consulting

Tourism week in bc

Learn how provincial tourism partners in BC are celebrating Tourism Week 2020.