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      • Travel Media
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    • Funding Sources
      • Indigenous Community Business Fund
      • Small and Medium Sized Business Recovery Grant
      • Push for Market-Readiness
      • Destination BC Funding
      • Other Funding Sources
    • Partnerships & Special Projects
      • Invest in Iconics
      • MOU's
      • Collaboration Agreements
      • Working With Indigenous Communities
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Marketing

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      • Small and Medium Sized Business Recovery Grant
      • Push for Market-Readiness
      • Destination BC Funding
      • Other Funding Sources
    • Partnerships & Special Projects
      • Invest in Iconics
      • MOU's
      • Collaboration Agreements
      • Working With Indigenous Communities

ITBC’s marketing strategies are dedicated to raising awareness of the diverse and enriching Indigenous tourism experiences available in British Columbia.

ITBC communicates directly to consumers, Travel Trade, and Travel Media in key and emerging markets, thereby creating interest in Indigenous tourism and driving business directly to ITBC’s Market-Ready and Export-Ready Stakeholders.

Play Stakeholders Share About Their Marketing Benefits

Consumer Marketing

ITBC’s consumer marketing tactics drive awareness and direct consumer bookings to our Indigenous experiences in BC.
Learn More

Travel Trade

Working with the Travel Trade to grow Indigenous experience inclusions in travellers’ itineraries and packages.
Learn More

Travel Media

ITBC develops key relationships with media to positively influence editorial and broadcast coverage.
Learn More

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